The 11 November IT Professionals GnomeReport
We thank Chris Pirillo of Lockergnome, who today is attempting to clear up Digital Deliverance’s “deep misunderstandings of the RSS feed and its accomplaying blog technology.” He has been leading a...
View ArticleNAA Legal Advice to E-Mail Publishers
On the Newspaper Association of America’s Digital Edge Web site, Attorney William Baker offers some basic advice to e-mail publishers about U.S. anti-spam laws. In our experience, the Editorial...
View ArticleCheetahMail Purchased by Experian
E-mail publishing applications service provider CheetahMail has been purchased by credit reporting and business information corporation Experian. CheetahMail started in 1997 as a private spinoff of the...
View ArticleThe U.S. Government Told Them They can SPAM
CAN is an auxiliary verb in the English language. It is used to indicate ability. And that was the unintentional irony when the U.S. Congress passed into law the CAN SPAM Act six months ago. Although...
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More Data Why Publisher Who Don't Use E-Mail Marketing Are 'Missing the Boat'
DoubleClick’s analysis of e-mail marketing opening rates, click-through rates, order size, and revenues per e-mail during the 1st Quarter of 2004 gives an excellent example of why we think that most...
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NYT Interactive E-Mail about U.S. Presidential Campaign
“In case you missed any of these important stories, here are the Top 10 Most Read Articles from our Campaign 2004 section for the month of July (as of 11 a.m. ET, July 28).” So says the greeting on...
View ArticleA Day in the Life of a Spammer
What if the crime of Breaking & Entering into your home were illegal only if the perpetrator wore a mask? Imagine if Breaking & Entering into your home were legal if the perpetrator didn’t wear...
View ArticleMost Major U.S. Newspaper Chains Now Have E-Mail Publishing Operations
Congratulations for the Gannett corporate staff for selecting after more than three years of deliberations an e-mail publishing vendor for USA Today and for all Gannett newspapers and TV stations in...
View ArticleR.I.P. Mark Schwed (1955-2008)
Who I knew in the 1980s when we both worked for United Press International in New York City. Good guy. Great entertainment journalist. We’ll miss him.
View ArticleHeresy is the Advantage
At the turn of the millennia, Digital Deliverance LLC began publishing a paid-subscription printed newsletter (the recession later killed it). In retrospect, we can state it used a media business...
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